L'Oréal Professionnel named actress Eva Green as its new ambassador from February. Just last week the brand announced 69-year-old Twiggy as its new face.
Green's first campaign for 2015 is entitled 'Wet Domination,'
"As an actress, hair is so important. You need a very good relationship with your hairdresser and together we create the hairstyles. My hairdresser uses, of course, the leader of hair products, L'Oreal Professionnel. I am very glad to be on board on this new adventure,” the 34-year-old French actress says.
"We have chosen Eva Green because she perfectly embodies our values: She is extremely sensitive to fashion trends and counts on the expertise of hairdressers, both on and off screen. Her beauty, modernity & personal appeal captivate. I am convinced that Eva Green will be an amazing advantage for L'Oreal Professionnel," says Anne-Laure Lecerf, International Managing Director at L'Oreal Professionnel.